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高級(jí)商務(wù)英語(yǔ)必備口語(yǔ)知識(shí)點(diǎn)小結(jié)

時(shí)間: 楚薇20 分享

  下面小編給大家分享一些商務(wù)英語(yǔ)高級(jí)必備知識(shí)點(diǎn)的總結(jié),希望對(duì)你們的口語(yǔ)水平提高有幫助。

       高級(jí)商務(wù)英語(yǔ)必備口語(yǔ)知識(shí)點(diǎn)(1)

  一分鐘簡(jiǎn)短發(fā)言。 考官分別給每個(gè)考生一張題卡,上面各有3個(gè)不同題目(一個(gè)為日常話題,一個(gè)為一般性商務(wù)話題,另外一個(gè)為專業(yè)商務(wù)話題),由考生任選一題。題目涉及:企業(yè)管理,員工培訓(xùn),顧客關(guān)系,市場(chǎng)營(yíng)銷,經(jīng)濟(jì)熱點(diǎn)等話題。不提供論點(diǎn)提示詞??忌幸环昼姕?zhǔn)備時(shí)間,兩位考生同時(shí)準(zhǔn)備。允許做筆記。一個(gè)同學(xué)發(fā)言結(jié)束,另一個(gè)同學(xué)問(wèn)1-2個(gè)問(wèn)題, 因此在發(fā)言時(shí)要注意聽(tīng)并在頭腦中想好提問(wèn)的問(wèn)題。該部分雖是1分鐘的簡(jiǎn)短發(fā)言,但要求內(nèi)容完整,有開(kāi)頭,有結(jié)尾。能圍繞題目組織并提供論點(diǎn),并加以論證。兩個(gè)考生6min 三個(gè)考生8min 除掉構(gòu)思準(zhǔn)備時(shí)間和另一個(gè)考生提問(wèn)題的時(shí)間, 每個(gè)考生只有一分半鐘,最多講十幾句話,考生做簡(jiǎn)短發(fā)言時(shí)論點(diǎn)要緊扣主題,給出2,3條論據(jù)即可,點(diǎn)到為止不必展開(kāi)議論。

  ? Show a clear understanding of the task

  ? Make an appropriate introduction and conclusion

  ? The ideas well-organized and logically ordered

  ? Use appropriate signposting (指示)and linking(連接) language

  ? Develop ideas clearly and the ideas given are easy to understand

  ? Speak in a clear and the ideas given are easy to understand

  ? The talk is given an appropriate length

  ? Opening Sentence

  ? Well, I’d like to make a short/brief/mini/one-minute presentation on the topic…

  ? Body (一般講2-3個(gè)要點(diǎn),根據(jù)語(yǔ)速和知識(shí)點(diǎn)調(diào)整)

  ? First,…Second….Third,…

  ? Closing Sentence

  ? Anyway, that’s why I think so.

  ? Thank you very much.

  ? Thank you for taking your time.

  ? Thank you for listening.

  高級(jí)商務(wù)英語(yǔ)必備口語(yǔ)知識(shí)點(diǎn)(2)

  (1) Grammar and Vocabulary 語(yǔ)法與詞匯

  測(cè)試考生口頭表達(dá)時(shí)語(yǔ)法和詞匯是否正確,得體并豐富多彩,能否避免詞匯和句型單一或不斷重復(fù)相同的詞句。

  (2) Discourse Management 話語(yǔ)組織

  測(cè)試考生運(yùn)用句子以上語(yǔ)言單位進(jìn)行口頭交際的能力,包括能否恰當(dāng)?shù)恼归_(kāi)話題,話語(yǔ)是否連貫,流暢,切題(如在提出觀點(diǎn)時(shí)能有條理的論證,善于使用銜接詞語(yǔ)等)??谠嚨谝徊糠?,考生要完整回答考官提問(wèn);第二部分考生可充分利用機(jī)會(huì)擴(kuò)展話語(yǔ)(Your main points Your supporting ideas How to order and link your ideas );第三部分討論中,要求考生圍繞規(guī)定題目表達(dá)論證自己觀點(diǎn)。我們以后講解真題的時(shí)候會(huì)給大家模板,這里就不再舉例子了。

  (3) Pronunciation 語(yǔ)音

  測(cè)試考生清晰發(fā)音的能力,根據(jù)各個(gè)單音,單詞及句子重音,語(yǔ)調(diào)節(jié)奏的正確性打分??忌苊饽刚Z(yǔ)口音給交際帶來(lái)的困難,恰當(dāng)使用重讀,節(jié)奏,語(yǔ)調(diào),清晰發(fā)音。

  Speak clearly and at a natural speed

  (4) Interactive Communication 互動(dòng)交際

  測(cè)試考生在兩人或3人小組中積極參與,相互合作,有效交際的能力。打分依據(jù)主要看考生能否有能力恰當(dāng)?shù)皿w主動(dòng)引入話題,應(yīng)答自如,輕松轉(zhuǎn)換話題,充分參與討論,最終圓滿完成題目要求。要注意:考生避免在口試中表現(xiàn)咄咄逼人,不給對(duì)方留說(shuō)話機(jī)會(huì);有效的交際應(yīng)該注意在話語(yǔ)的產(chǎn)出和接受之間能夠輕松轉(zhuǎn)換。

  Listen carefully to all instructions

  Ask the examiner to repeat any instructions you are not sure about

  Give full appropriate answers, not just one or two words Keep to and complete the task. Do not talk about other things. _ood communication means working with and not competing with the candidate

  高級(jí)商務(wù)英語(yǔ)必備口語(yǔ)知識(shí)點(diǎn)(3)

  1. Travel: the importance of being able to speak foreign languages in international business

  2. Marketing: how to assess whether there is a market for a new product

  You should carry out a research on the customer demands to see if there is a read need in the market for your new product. The feedback or result will help you to decide whether to launch the new product on the market.

  You should pay special attention to your competitors. Detect whether they are going to launch their new product onto the market. if the answer if yes that probably means there is a demand in the market for some new product. Then be quick and put on your rival product to coincide with them.

  3. Human resources: how to use staff appraisal schemes

  You should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisions are reached.

  The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes. Most importantly ratings should reflect measurable element of the job requirements.

  4. Advertising: the importance of television and cinema advertisement

  In fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services. With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world. They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them. On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.

  高級(jí)商務(wù)英語(yǔ)必備口語(yǔ)知識(shí)點(diǎn)(4)

  1.Staff management: how to ensure effective lines of communication between the workforce and management

  As the leader of the company you should open up a channel for the workforce and management to communicate directly. For example you can hold a monthly meeting within the company, which is attended by both the reps from workforce and management. They are allowed to talk with each other openly and freely to exchange views and opinions. They can also set common objectives.

  You should achieve this effectiveness by making use of up-to-date technologies. For example you can set up a forum on the intranet of your company so that every member can air and exchange their views on the forum. In this way a effective line of communication will be set up.

  You should set up an incentive system to make your staff talk with their line managers.

  2. Finance: how to ensure accurate cashflow forecasts

  you should establish a monitor system in the first place to detect any possible cashflow gap which will occur during your production and operation. This system can calculate the balance between your income and expenditure on a daily base. And should there be any sign of cashflow problems the system will warn your staff to do something about it before hand.

  In order to achieve the accuracy you must set up a report system which demands every manager report the current financial status of his or her departments. The information will be collected everyday for you to take consideration.

  3. International sales: how to decide which sales incentives to offer a new foreign customer




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