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托福閱讀關(guān)于廣告的閱讀材料

時(shí)間: 楚薇20 分享

  大家在備考托福的時(shí)候會(huì)積累許多素材,參考許多資料,才能增加我們的做題經(jīng)驗(yàn),下面小編給大家?guī)?lái)托福閱讀關(guān)于廣告的閱讀材料,希望大家喜歡。

托福閱讀實(shí)例解析:電視廣告管理者的批評(píng)

  原句案例:

  The Independent Television Commission, regulator of television advertising in the United Kingdom, has criticized advertisers for "misleadingness"—creating a wrong impression either intentionally orunintentionally—in an effort to control advertisers' use of techniques that make it difficult for children to judge the true size, action, performance, or construction of a toy.

  構(gòu)造劃分:

  The Independent Television Commission, (regulator of television advertising in the United Kingdom), has criticized advertisers for "misleadingness"(—creating a wrong impression either intentionally or unintentionally—)(in an effort)(to control advertisers' use of techniques)(that make it difficult for children to judge the true size, action, performance, or construction of a toy.)

  深度剖析:

  修飾一:(regulator of television advertising in the United Kingdom) ,同位語(yǔ)

  中文:英國(guó)電視廣告的管理者

  修飾二:(—creating a wrong impression either intentionally or unintentionally—),破折號(hào)和非謂語(yǔ)動(dòng)詞

  中文:他們有意或無(wú)意營(yíng)造了一個(gè)錯(cuò)誤的印象

  修飾三:(in an effort) ,介詞短語(yǔ)

  中文:努力

  修飾四:(to control advertisers' use oftechniques),非謂語(yǔ)動(dòng)詞

  中文:控制廣告商對(duì)技術(shù)的運(yùn)用

  修飾五:(that make it difficult forchildren to judge the true size, action, performance, or construction of a toy.) ,從句,修飾techniques

  中文:這些技術(shù)使孩子很難去判別玩具的真實(shí)大小、動(dòng)作、性能以及結(jié)構(gòu)

  參考翻譯:

  英國(guó)電視廣告的管理者即獨(dú)立電視委員會(huì)批判廣告商的“誤導(dǎo)”(他們有意或無(wú)意營(yíng)造了一個(gè)錯(cuò)誤的印象),他們努力控制廣告商對(duì)技術(shù)的運(yùn)用,這些技術(shù)使孩子很難去判別玩具的真實(shí)大小、動(dòng)作、性能以及結(jié)構(gòu)。

  托福閱讀材料之俄羅斯餐廳打廣告燒牛排廣告牌

  Steakhouses around the world are well-known for touting their authenticity.But this Russian restaurant went the extra mile to show off their chargrilling process by setting an entire billboard on fire.

  世界各地的牛排餐廳以吆喝牛排的真實(shí)性聞名。但這家俄羅斯餐廳付出了更多努力,通過(guò)點(diǎn)燃整個(gè)廣告牌夸耀自己的炮制過(guò)程。

  Passers-by had spent the previous day, in November, bemused by a large photograph of a raw steak, accompanied by no branding or advertising information.But one night, a pair of men dressed in chef outfits and armed with a flamethrower set the billboard alight along eight lines, mimicking the effects of a flame-grilling.

  去年11月時(shí),過(guò)路人看到一大張生牛排的照片,沒(méi)有任何品牌和廣告信息,這讓他們覺(jué)得很困惑。但某天晚上,穿著廚師工作服的兩人模仿火焰燒烤的樣子,手拿噴火器在廣告牌上點(diǎn)了八列火。

  (Before: The billboard began its life as an otherwise unmarked photograph of a slab of beef)

  (點(diǎn)燃前:廣告牌起先只是一張沒(méi)有任何標(biāo)記的牛肉照片)

  (Bringing the fire: Two men dressed as chefs used a flamethrower to set the board alight)

  (點(diǎn)火:兩個(gè)廚師模樣的人用噴火器點(diǎn)燃廣告板)

  Though the board was only alight for a matter of seconds before the fire was extinguished, the aftermath left realistic-looking char marks along the meat - giving the illusion that it had been grilled.

  盡管火被撲滅前廣告牌只燒了幾分鐘,卻在牛肉上留下了逼真的痕跡——給別人留下它被烤過(guò)的錯(cuò)覺(jué)。

  Although the trails of smoke emanating from the billboard soon faded, the 'cooked' piece of meat was visible to pedestrians and drivers the next day.

  雖然廣告牌上冒的煙很快消退,但第二天行人和司機(jī)可以看見(jiàn)這塊“熟”肉。

  The transformed ad also had the details of the Double Grill and Bar restaurant revealed so intrigued viewers could try out the steaks for themselves.

  變化后的廣告牌透露了燒烤餐館和酒吧的詳細(xì)信息,感興趣的觀眾可以自己去嘗試牛排。

  (Extinguisher: After the flames had burned for a short while, the men put out the billboard using fire extinguishers)

  (滅火器:在火燒了一會(huì)兒后,那兩人用滅火器滅了火)

  (Well done: After the flames had disappeared, authentic-looking whisps of smoke still drifted from the billboard)

  (大功告成:火焰消失后,縷縷黑煙仍從廣告牌中逸出)

  Taking the credit: After the stunt, a panel was revealed showing the details of the restaurant

  (結(jié)果:炫目表演后,能看到介紹餐館細(xì)節(jié)的廣告板)

  托福閱讀分析備考面面觀

  托福閱讀題型

  托??荚嚌M分為120分,閱讀部分和其他3個(gè)部分(聽(tīng)力,口語(yǔ),寫作)一樣都是分別總分為30分。閱讀部分一般情況下有3篇文章,共60分鐘的答題時(shí)間。如果遇到了閱讀加試,將有多一篇閱讀,作答時(shí)間也會(huì)相應(yīng)延長(zhǎng)。文章的長(zhǎng)度大概在700字左右,每一篇文章會(huì)帶有12-14道題目。閱讀部分所有題目都是客觀題,以四選一的單項(xiàng)選擇題為主,也有一些多選題。正式考試之中,非單選題都會(huì)有明確的提示。

  閱讀文章取材

  托福文章取材于不同學(xué)科的大學(xué)程度初階學(xué)術(shù)性文章,可以分為人文藝術(shù),社會(huì)科學(xué)和自然科學(xué)這三大類。雖然托福文章的主題高度多元化,但是考生并不需要擔(dān)心自己缺乏涉及學(xué)科的背景知識(shí)。因?yàn)橥懈?荚嚋y(cè)試的是語(yǔ)言的運(yùn)用和理解,而非一個(gè)學(xué)科專業(yè)考試,所以所有的答案都可以在文章中找到。

  專有名詞應(yīng)對(duì)技巧

  因?yàn)橥懈N恼律婕皩W(xué)科門類繁多,掌握一些常用的專有名詞也會(huì)對(duì)考生十分有幫助。例如,托??荚嚥⒉粫?huì)要求你掌握氧氣是如何和氫氣結(jié)合變成水的,但是如果你知道氧氣是“Oxygen”,氫氣是“Hydrogen”,你會(huì)更輕松地掌握涉及到相關(guān)名詞的文章。同理,像“Nitrogen”、“Carbon”之類的常用專有名詞學(xué)生也應(yīng)該掌握。但是像“Cyanide”之類比較少見(jiàn)的詞匯,大家遇到也不用擔(dān)心。畢竟在現(xiàn)今知識(shí)高度專業(yè)化的年代,無(wú)窮無(wú)盡的專有名詞是不可能都掌握的,而且這也不是ETS(托福主辦機(jī)構(gòu))要考察的內(nèi)容。

  在此我給大家提供一個(gè)遇到不懂的專有名詞的技巧。假如你在考試的時(shí)候遇到不認(rèn)識(shí)的,甚至從未見(jiàn)過(guò)的單詞,例如“Cyanide”,你會(huì)如何應(yīng)對(duì)?大家可以不用糾結(jié)這個(gè)單詞到底是什么意思,不要被卡住,繼續(xù)往下讀。你只要在心里記住文章提到了一種叫做“Cyanide”的物質(zhì)就可以,并且記住這個(gè)詞出現(xiàn)的大概位置。假如這個(gè)文章介紹了“Cyanide”的屬性,用途與注意事項(xiàng)。把重點(diǎn)放在這個(gè)物質(zhì)的屬性,用途和注意事項(xiàng),而不是這個(gè)物質(zhì)是什么,把文章順著讀下去,然后去回答題目。這樣子就可以避開(kāi)由于不認(rèn)識(shí)的生詞而帶來(lái)的障礙,順利解答題目。以后我們也會(huì)陸續(xù)介紹更多的閱讀備考策略。

  注:Nitrogen是氮,Carbon是碳,Cyanide是氰化物

  備考托福閱讀要有點(diǎn)“心機(jī)”

  心機(jī)一:備考經(jīng)驗(yàn)類文章要學(xué)會(huì)篩選和調(diào)整

  現(xiàn)在各大網(wǎng)站的閱讀備考經(jīng)驗(yàn)和技巧有很多,這些內(nèi)容對(duì)于我們的備考是有幫助的,但是大家要學(xué)會(huì)篩選。最重要的一個(gè)步驟是要學(xué)會(huì)根據(jù)自己的實(shí)際情況進(jìn)行調(diào)整,在做出調(diào)整之前一定要進(jìn)行???,知道自己的水平,包括詞匯量,語(yǔ)法體系,長(zhǎng)難句,只有充分了解自己的問(wèn)題點(diǎn)才能針對(duì)性的借鑒備考經(jīng)驗(yàn),提高自己的備考質(zhì)量。

  心機(jī)二:備考資料認(rèn)準(zhǔn)TPO

  如果考生的時(shí)間不夠多,就不要貪心把市面上的資料都拿過(guò)來(lái)用,只要把TPO1-48的真題完全弄明白,同學(xué)們也是可以取得滿意的成績(jī)的。在做題過(guò)程中,要不斷的積累閱讀方法,閱讀技巧和答題技巧,這些都能幫助你提高正確率。

  心機(jī)三:做題一定以原文為依據(jù)

  在托福閱讀的做題中,有一部分學(xué)生總是愛(ài)想當(dāng)然,按照自己的思維方式進(jìn)行選擇,這樣選出的答案很多情況下都是錯(cuò)誤的。下面跟小編一起來(lái)看一道題目:

  According to paragraph 4, what aspect of extinction episodes does the companion-star hypothesis supposedly clarify?

  A. Their location

  B. Their frequency

  C. Their duration

  D. Their severity

  以companion star hypothesis做關(guān)鍵詞定位至最后一句,The possibility that mass extinctions may recur periodically has given rise to such hypotheses as that of a companion star with a long-period orbit deflecting other bodies from their normal orbits, making some of them fall to Earth as meteors and causing widespread devastation upon impact.說(shuō)mass extinction的反復(fù)發(fā)生支持了companion star hypothesis,這個(gè)hypothesis說(shuō)軌道變形導(dǎo)致一些星體偏離正常軌道,成為隕星掉入地球,原句說(shuō)屢次發(fā)生,所以能夠解釋extinction的頻率,答案是B??忌谧鲱}中一定要以原文為主,掌握做題技巧,取得托福閱讀高分。

托福閱讀關(guān)于廣告的閱讀材料相關(guān)文章:

1.學(xué)會(huì)從托福閱讀中提煉寫作材料

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