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You probably have heard of comic book heroes like Superman, Batman and Spiderman. Butwhat about Tom the motorcycle shop owner, Joe Knight and Karen Berman?
你可能已經(jīng)聽說過超人、蝙蝠俠和蜘蛛俠等漫畫上的英雄人物。但聽說過摩托車店老板湯姆，以及喬·奈特和卡倫·伯曼嗎?
Tom, Joe and Karen all appear in a comic book called "Financial Intelligence." But Mr. Knightand Ms. Berman are real people. In two thousand six, they wrote a book called "FinancialIntelligence: A Manager's Guide to Knowing What the Numbers Really Mean." It was written forpeople who need to learn quickly about accounting. The book explains, in simple ways, often-complex methods of keeping financial information. It became a best-seller.
湯姆、喬·奈特和卡倫·伯曼全都是一本名為《財(cái)務(wù)智慧》的漫畫上的人物。但奈特先生以及伯曼女士是生活中實(shí)際存在的人物。2006年，他們寫了一本名為《財(cái)務(wù)智慧：如何理解數(shù)字的真正含義》 的書。這本書是為那些必須快速了解財(cái)務(wù)的人準(zhǔn)備的，它通俗易懂地解釋了通常非常復(fù)雜的管理財(cái)務(wù)信息的方式，也因此成為了一本暢銷書。
This month, publisher SmarterComics released a comic book that provides the sameinformation in easy-to-understand, picture form. The new book is a combination of atextbook and a graphic novel. It tells the story of Tom, a mechanic who must quickly learn howto direct the motorcycle repair shop his father founded. Tom has no experience with finance, and is struggling with the business. Joe Knight and Karen Berman help him. Artist DaveWachter made illustrations for the comic book.
本月，出版商SmarterComics發(fā)行了一本漫畫書，用易于理解的圖片形式把相同的信息展示了出來。這本新書是教科書和連環(huán)畫的結(jié)合體，它講述了一個(gè)名為湯姆，需要快速學(xué)會(huì)如何掌管父親創(chuàng)辦的摩托車修理店的技工的故事。湯姆完全沒有財(cái)務(wù)經(jīng)驗(yàn)，正對(duì)此疲于應(yīng)對(duì)。奈特和伯曼幫助了他。畫家戴夫·瓦赫特(DaveWachter)為這本連環(huán)畫繪制了插圖。
Franco Arda is the founder and head of SmarterComics. He formerly worked as an investmentbanker. He started the company almost three years ago with his own money. He wanted tocreate educational comics that increase understanding.
佛朗哥·阿爾達(dá)是SmarterComics出版社的創(chuàng)始人兼負(fù)責(zé)人。他曾干過投資銀行家。差不多三年前，他用自己的資金開辦了這家公司。他希望創(chuàng)作出能夠增進(jìn)理解的教育類漫畫。
FRANCO ARDA: "I think almost everybody understands the phrase that "a picture says athousand words," so, I mean, mentally, probably ninety percent of us grew up with comics andthey understand that comics or illustrations help learning a concept much quicker than justtext alone."
阿爾達(dá)：“我認(rèn)為幾乎每個(gè)人都明白這句格言，‘一圖勝千言’。所以我的意思是說，可能我們中90%的人是漫畫陪著長(zhǎng)大的。和單純文字相比，我們能更快地領(lǐng)會(huì)這些幫助理解概念的漫畫或插圖。”
Franco Arda says "Financial Intelligence" will help readers quickly understand many of themajor areas of accounting.
阿爾達(dá)說《財(cái)務(wù)智慧》這本書將有助于讀者快速了解財(cái)務(wù)的很多重要領(lǐng)域。
FRANCO ARDA: "Within an hour, you kind of get the idea of accounting, very quickly and not ina boring way. So you get these illustrations, you get the basics of accounting and you get somebalance sheets and cash-flow statements."
阿爾達(dá)：“不到一個(gè)小時(shí)，你就能很快理解財(cái)務(wù)的概念，而且還不至于無聊。你看懂了這些插圖，就理解了財(cái)務(wù)的基本知識(shí)，就理解了資產(chǎn)負(fù)債表和現(xiàn)金流量表。”
The new comic book is available in paperback. There will also be versions for iPad and iPhoneusers.
這本新漫畫書有紙質(zhì)版本，還會(huì)有供iPad和iPhone用戶使用的電子版。
The website Entrepreneur.com named SmarterComics to its list of 100 Brilliant Companies of 2012. The company has created comic book versions of more than ten other books. Theseinclude "Think and Grow Rich" by Napoleon Hill, "The Prince" by Niccolo Machiavelli and "The Artof War" by Sun Tzu. Later this year, SmarterComics plans to release a comic book by rapper 50Cent.
Entrepreneur.com網(wǎng)站將SmarterComics出版社列入了2012年100家杰出公司的名單。這家公司創(chuàng)作了十多種其它書籍的漫畫版。其中包括拿破侖·希爾(Napoleon Hill)的《思考致富》，尼科洛·馬基雅維利(Niccolo Machiavelli)的《君主論》，以及孫武寫的《孫子兵法》。今天晚些時(shí)候，該公司還計(jì)劃發(fā)行說唱歌手50Cent寫的一本漫畫書。
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